So many people believe that if you have an active website, Google, Yahoo!, or any other search engine will list it when a prospect searches for content relevant to that website. Not only is this simply not the case, but have you ever wondered how you get your website to the top of that list? The answer is SEO.

SEO is an acronym for "search engine optimization.” Search engine optimization is a process of crafting a website's content so that the site gains a high ranking in the various search engines and includes tailoring on-page text (such as headlines and subtitles) as well as choosing the proper keywords for a page's meta tags. The result of this process is when a person types in "new car" in a search engine your Car Selling website will list on the first page of results.

Cost is the most painful issue when it comes to Internet marketing services. Because search engine optimization is such a popular service to offer, there are numerous choices. Packages can range in price from several thousands to hundreds of thousands of dollars or more, and usually the SEO company bases that cost around an estimated number of hours. However, because it has been proven that prospects who find a product or service by using a search engine result in 50% higher conversions compared to other forms of marketing, the true cost of SEO must be measured in terms of the ROI the client will receive from the service.

There are many methods that can be employed to gain a higher ranking for a website on the search engines. Many of these methods are what the industry refers to as "Black Hat" SEO. These unethical tactics include creating doorway pages, cloaking, using hidden text, and employing other spam-like techniques designed to simply trick the search engines into higher rankings. Even though some of these techniques work for a short time, they are always discovered by the search engines eventually and are immediately banned entirely from the search engine index. It is important to note that the SEO techniques MYM uses to achieve high ranking for our clients does NOT rely on unethical methodology.

Though there is no ethical way to guarantee a specific ranking on a specific search engine for a specific key phrase, we can guarantee 10 1st page rankings across the top search engines (Google, Yahoo!, MSN, AskJeeves, Altavista, and Excite). This puts your website in front of hundreds of thousands of new prospects who are actively searching the Web for your product or service. And we maintain your 1^st page ranking for 6 whole months without charging a monthly fee – a practice standard for many other SEO firms. Because the nature of SEO requires time, it typically takes 60 days to reach the guaranteed service level. However, if MYM does not achieve this level of service we issue a full refund.

SEO FAQs