So many people believe that if you have an active website, Google, Yahoo!, or any other search engine will list it when a prospect searches for content relevant to that website. Not only is this simply not the case, but have you ever wondered how you get your website to the top of that list? The answer is SEO.
SEO is an acronym for "search engine optimization.” Search engine optimization is a process of crafting a website's content so that the site gains a high ranking in the various search engines and includes tailoring on-page text (such as headlines and subtitles) as well as choosing the proper keywords for a page's meta tags. The result of this process is when a person types in "new car" in a search engine your Car Selling website will list on the first page of results.
Cost is the most painful issue when it comes to Internet marketing services. Because search engine optimization is such a popular service to offer, there are numerous choices. Packages can range in price from several thousands to hundreds of thousands of dollars or more, and usually the SEO company bases that cost around an estimated number of hours. However, because it has been proven that prospects who find a product or service by using a search engine result in 50% higher conversions compared to other forms of marketing, the true cost of SEO must be measured in terms of the ROI the client will receive from the service.
There are many methods that can be employed to gain a higher ranking for a website on the search engines. Many of these methods are what the industry refers to as "Black Hat" SEO. These unethical tactics include creating doorway pages, cloaking, using hidden text, and employing other spam-like techniques designed to simply trick the search engines into higher rankings. Even though some of these techniques work for a short time, they are always discovered by the search engines eventually and are immediately banned entirely from the search engine index. It is important to note that the SEO techniques MYM uses to achieve high ranking for our clients does NOT rely on unethical methodology.
Though there is no ethical way to guarantee a specific ranking on a specific search engine for a specific key phrase, we can guarantee 10 1st page rankings across the top search engines (Google, Yahoo!, MSN, AskJeeves, Altavista, and Excite). This puts your website in front of hundreds of thousands of new prospects who are actively searching the Web for your product or service. And we maintain your 1st page ranking for 6 whole months without charging a monthly fee – a practice standard for many other SEO firms. Because the nature of SEO requires time, it typically takes 60 days to reach the guaranteed service level. However, if MYM does not achieve this level of service we issue a full refund.
SEO will increase their visibility on Search Engines which will result in an increase of traffic and sales but the time it takes and the amount of increase will vary from site to site.
We will evaluate the level of search engine optimization your website is currently employing with our $25 SEO EVALUATION and decide what level of optimizing and which package below fits your needs best. For an example of our SEO scoresheets click here.
Click below to purchase your Website and SEO Evaluation.
Is your website getting found and ranked in search engines like it should? Find out with MYM’s exclusive SEO review. You’ll receive a written report grading your site’s SEO on a scale of 0 to 100, with specific recommendations of areas to improve. Your $25 fee will be applied toward any SEO packages you buy from MYM in the future.
Please enter your website address in the comment section below the words Thank you! upon checkout.
Package Name
Description
MYM Insider Pricing
Non-Member Pricing
SEO Tune Up
Websites that score 75 and above may need some fine tuning to get optimal results.
Start*: $995 Monthly**: $229
Start: $1,295 Monthly: $249
SEO Standard
Websites that score 25 to 75 and that are competing on local level for regular keywords and have no other complex factors.
Start: $1,495 Monthly: $229
Start: $1,695 Monthly: $249
SEO Standard PLUS
Websites that score 25 or less and that are competing on local level for regular keywords and have no other complex factors.
Start: $1,995 Monthly: $229
Start: $2,195 Monthly: $249
SEO MAX
Websites that score 25 to 75 and that are competing in particularly competitive keywords, multiple geographies, or other complex factors.
Start: $1,995 Monthly: $299
Start: $2,195 Monthly: $339
SEO MAX PLUS
Websites that score 25 or less and that are competing in particularly competitive keywords, multiple geographies, or other complex factors.
Start: $2,495 Monthly: $299
Start: $2,695 Monthly: $339
SEO Custom
Websites that have special needs and requirements will be quoted on an individual basis.
Custom quote
Custom quote
* Initial Site Work
(Initial site analysis, Optimization setup, and Building marketing strategies list)
Initial Site Analysis & Search Engine Compatibility Review
Document areas of concern and recommend changes -- excluding keyword usage analysis.
Research & Develop A Master Keyword Phrase List (including geographical phrases)
Develop a Master Keyword Phrase List which we will use as a guide for our second review of the site
Provide your content writers with a copy of the Master Keyword Phrase List to use as guidelines when modifying or creating new content
Keyword Usage Analysis Of Website
Review visible text, file names, and backend tags
Document recommended changes
Implement Changes To The Website Based On My Recommendations (see above)
Implement above recommended changes on the site that we noted after two reviews (We will need FTP access to the site to do this)
We will integrate all recommended changes EXCEPT for those that may alter the overall appearance of the site. We will consult with your Web team and/or client before we add new pages or perform any changes they may alter the "look and feel"
** Monthly Work
(Monthly Marketing Updates and Future Marketing Strategies List)
Monthly Tasks Specific To Each Site
Search Engine ranking review (Google, MSN, and Yahoo!)
Minor Modifications to marketing tags. (Generally, I wait 2 to 3 months before making any changes)
Review & record Google cache dates and cached text
After review, we will recommend any layout, textual, or navigation changes
Review Google site reports that are generated as a result of the Google Verification tag and Google sitemap.xml file. Recommend changes after review
Optimize any new pages added to the site
Research industry specific Search Directories, Specialized Directories and Regional Directories and begin submitting the website to these
Evaluate Link Popularity and begin working on building reciprocal links
Evolving 'Marketing Goals List'
After the basic enhancements are made, we will begin implementing such things as Blogs, Video Marketing, contests, PDF file creation, etc.
Still unsure exactly what SEO is? Listen in to the Tactical Marketing Call whereon MYM CEO Rich Harshaw interviews SEO guru Sharron Swan. Even Non-Members can listen.Click here to download the call.
